The Library of Congress >  Researchers >  Search Finding Aids  >  Tony Schwartz collection, 1912-2008
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Series 2. Business and Professional Materials, 1940-2005 (continued)
Speaking and media appearances, 1957-2000 (continued)
BOX-FOLDER 150/7 University of Georgia, Himan Brown Audio Production Center correspondence and information packet, 1989-02-01-1989-02-08
Grady School of Journalism and Mass Communication.
BOX-FOLDER 150/8 Chez Beauvais presentation reviews, handbills, and cue sheets, 1989-07-29-1989-08-21
Variety and Christian Science Monitor reviews of talks given by Tony Schwartz at Chez Beauvais, a New York bistro.
BOX-FOLDER 225/17 Poster promoting "Tony Schwartz Presents the Humorous Side of Political Commercials," at Chez Beauvais, New York, New York, 1989-08
Four copies of a poster, 15x11 inches, promoting Schwartz's talk, which was presented "every Tuesday in August (Aug. 1, 8, 15, 22 & 29)."
BOX-FOLDER 150/9 Virginia Commonwealth University handbills, 1990-03-07-1990-09-21
The Power of Media teleconference.
BOX-FOLDER 151/1 United States Information Agency correspondence and visitor biographical data, 1990-08-15-1993-02-11
BOX-FOLDER 151/2 United States Information Agency correspondence and visitor biographical data, 1993-03-03-2000-09-11
BOX-FOLDER 151/3 Inside Edition transcript, 1992-03-30
Interview with Tony Schwartz.
BOX-FOLDER 151/4 Museum of Television and Radio correspondence, 1992-11-13-1998-04-07
BOX-FOLDER 151/5 The Legacy of McLuhan: A Symposium correspondence, presentation outline, and other materials, 1997-12-17-1998-03-28
Transcript of Schwartz presentation, "Instant Information"; copy of Edmund Carpenter speech, Conference on McLuhan; letter from Lance Strate.
See also the McLuhan correspondence file , McLuhan book material used in teaching , and the extensive McLuhan subject files .
BOX-FOLDER 152/1 International Association of Business Communicators correspondence and presentation outline, 1979, undated
Letters from Peter Haas and John Ziegmann.
BOX-FOLDER 152/2 Charlotte Society of Communicating Arts handbill and photocopies, undated
BOX-FOLDER 152/3 "Post Literate Society" notes and resource material, undated
BOX-FOLDER 152/4 Quotations, undated
Selections for Schwartz presentations.
BOX-FOLDER 152/5 Royal Typographers Gallery invitation, undated
BOX-FOLDER 152/6 Transcript of an untitled political speech by Tony Schwartz, undated
Exhibitions, 1983-1993
Correspondence and programs related to exhibitions. Arranged in chronological order, then alphabetical by title.
BOX-FOLDER 152/7 Hely Lima correspondence and promotional material, 1983-04-09-1983-04-18
Letter from Herbert Zohn.
Zoma Gallery private preview.
BOX-FOLDER 220/11 Promotional flier for Robert Lowe paintings and drawings exhibition, Zoma Gallery, New York, New York, 1982-04-27-1982-05-23
BOX-FOLDER 152/8 Sigmund Freud Antiquities: Fragments from a Buried Past correspondence, 1989-08-07-1989-09-07
Faxes from Sharon Zane.
BOX-FOLDER 152/9 Image World: Art and Media Culture correspondence, circa 1989-1990-02-01
Letters from Grai St. Clair Rice.
Whitney Museum of American Art.
BOX-FOLDER 152/10 Perpetual Campaign: The Making of the People's President correspondence, 1991-12-17-1994
Letter from Jennifer Gruber.
Smithsonian Institution.
BOX-FOLDER 152/11 The Living Room Candidate: A History of Presidential Campaigns on TV, 1952-1992 program guide, 1992-07-04-1993-01-24
American Museum of the Moving Image.
BOX-FOLDER 152/12 Buttons to Broadcasts, Two Centuries of Political Advertising brochure, undated
American Advertising Museum, Portland, Oregon, 1986-2004.
Series 3. Works and Publications, 1950-2004
5 linear feet
RPA 01008-01019 (boxes 153-164); RPB 00119, 00122 (oversize boxes 220, 223); RPC 00086 (oversize box 226); RPD 00040 (oversize box 230); RPU 00021-00023 (boxes 202-204), RPU 00032 (box 212)
Series 3 consists of various materials concerning audiovisual projects, books, and articles produced and written by Tony Schwartz. The materials include research, correspondence, drafts of scripts and articles, published final drafts, publicity, hard and soft bound books, contracts, reviews, and interviews.
This series is divided into two subseries: audiovisual and written works. Each subseries is arranged by project title.
Audiovisual works, 1950-2004, undated
This subseries of published audiovisual works by Tony Schwartz includes material on such projects as Guerrilla Media, Children and God, If You Know Someone Who Smokes, and various albums published by the Folkways label. The material includes correspondence, research, and promotional material, information on royalties, scripts, interviews and reviews.
See also Varied Directions and related files.
BOX-FOLDER 153/1 Album lists, undated
Includes one list of Folkways records by Tony Schwartz and one list titled, "Final album count for Tony Schwartz collection."
See also Folkways files .
BOX-FOLDER 153/2 Bad Bishops correspondence and research, 1981-05-17-1983-08-11
See also Varied Directions production and related files .
BOX-FOLDER 153/3 Chic Chaikin interview, undated
Daily News interview transcript about the International Ladies Garment Workers Union.
BOX-FOLDER 153/4 Children and God publicity materials, circa 1970
BOX-FOLDER 220/12 Children and God promotional package, circa 1970
See also Children and God in Series 2, Art and design work.
BOX-FOLDER 226/1-2 The Educated Eye II and Children and God movable record cover, [early 1970s?]
Two copies of a record cover bearing the title The Educated Eye II and originally containing Tony Schwartz's vinyl record, Children and God. The cover, illustrated with black-and-white photographs taken by Ken Heyman at the Dalton School in New York City, consists of flaps that can be unfolded and reassembled into a three-dimensional "house" or "school" building Illustrated instructions for assembling the building are provided on the inside of the front cover flap, along with notes about Heyman's photographs and Schwartz's recording by Dalton headmaster Donald Barr.
BOX-FOLDER 153/5 Contracts and royalties, 1956-1959
Between Legend Recordings, Inc. and the following: Columbia, CBS, NBC, Folkways, RCA, McCall's, Jack Gold Music Co., and others.
See also files relating to commercial clients of Tony Schwartz .
BOX-FOLDER 153/6 Dick Wade interview, 1975-10-14
Daily News interview transcript about New York City.
BOX-FOLDER 153/7 Dirty Business correspondence and publicity materials, 1988-03-15-1988-04-13
See also Varied Directions production and related files .
BOX-FOLDER 153/8 Dominating Political Media materials, 1984-09-24-1988-05-03
See also Varied Directions production and related files .
BOX-FOLDER 153/9 Fight for Your Life correspondence and PR materials, 1986-01-12-1987-02-10
See also Varied Directions production and related files .
Folkways Records, 1951-2000
See also Folkways album list .
BOX-FOLDER 153/10 Royalty statements, circa 1962-circa 1992
BOX-FOLDER 153/11 Correspondence, 1953-01-05-2000-12
Reviews, fan mail, and letters asking for copyright permission.
BOX-FOLDER 154/1 Production materials, 1953-1970
Print materials for published recordings by Tony Schwartz for Folkways. They include: New York 19, Millions of Musicians, Nueva York, 1, 2, 3 and a Zing Zing Zing, French Folk Songs, A Dog's Life, You're Stepping on My Shadow, If He Asks You Was I Laughing, Sounds of the City, and Children at Play. Also included are materials relating to Rhythms of Harlem and Poems for Children by Langston Hughes, and ten photos of Schwartz recording taxi drivers.
BOX-FOLDER 220/13 Joseph Carpini cover art for If He Asks You Was I Laughing, undated
Four copies.
BOX-FOLDER 226/3-4 French Folk Songs and Nueva York album covers, circa 1954-1955
Reversed print (white illustration and lettering on a black background) of the cover of French Folk Songs (Folkways FW06832, 1954), 12 1/4 x 11 1/4 inches, Elie Zmirou, artist; and a black-and-white print of the cover of Nueva York: A Tape Documentary of Puerto Rican New Yorkers (Folkways FW05559, 1955), 10x10 inch print pasted to a 14 x14 inch backing board, Tony Schwartz, artist, producer.
BOX-FOLDER 230/3 New York 19 album cover artwork, circa 1954
Artwork, 14 1/2x14 inches, for the cover of Folkways FW05558, released in 1954.
BOX-FOLDER 154/2 Reviews, circa 1951-1998-04-26
Articles and PR on various Folkways projects.
Guerrilla Media, circa 1980s-2004
See also Varied Directions production and related files .
BOX-FOLDER 154/3 Post production materials, 1988-03-21-2004-01-14
Correspondence, PR, reviews, a letter from Senator J. Robert Kerrey of Nebraska. Includes overhead projector transparencies, photos, and fliers.
BOX-FOLDER 154/4 Post production materials, 1987-10-06-1989-02-01
PR, order forms, correspondence, and reviews.
BOX-FOLDER 154/5 Endorsement scripts, 1988-01-19-1988-09-19
BOX-FOLDER 154/6 Press release materials, circa 1988
Folders with press release documents.
There is an 8x10 glossy photograph of Tony Schwartz in each folder.
BOX-FOLDER 154/7 Scripts and production materials, circa 1980s
BOX-FOLDER 155/1 Scripts, circa 1980s
BOX-FOLDER 230/4 Guerrilla Media video cover paste-up, 1988-02-13
Paste-up, 20x13 inches, of the cover art for Guerrilla Media, dated February 13, 1988. A tissue overlay is attached.
BOX-FOLDER 155/2 David Hoffman correspondence, 1986-04-16-1989-06-05
See also David Hoffman materials in box 155/3 , file for David Hoffman under Varied Directions , and the David Hoffman subject file . Also look under Varied Directions , David Hoffman's production company, and under films produced by Hoffman and Varied Directions.
BOX-FOLDER 155/3 David Hoffman materials, circa 1980s
Radio spot, correspondence, and a book outline titled, "The ABCs of Electronic Advertising."
See also David Hoffman correspondence , file for David Hoffman under Varied Directions , and the David Hoffman subject file . Also look under Varied Directions , David Hoffman's production company, and under films produced by Hoffman and Varied Directions.
BOX-FOLDER 155/4 Henry Reed interview, undated
Interview about New York City parks.
BOX-FOLDER 155/5 Hoffman DVD, undated
A group of 16 black and white photos, mainly of Tony Schwartz, spanning at least three decades. It is unclear if the pictures were used for a film by David Hoffman about Tony Schwartz.
BOX-FOLDER 155/6 If You Know Someone Who Smokes production and publicity materials, 1987-07-22-1994-08-03
See also Varied Directions production and related files .
BOX 202 Photograph of artwork relating to If You Know Someone Who Smokes, 1988-02-02
Four copies of a color, 4x6 inch photograph.
BOX-FOLDER 204/72 Negatives of artwork relating to If You Know Someone Who Smokes, circa 1988
Three 35 mm color negative strips containing images that appear to be related to If You Know Someone Who Smokes. Also includes shots of what appears to be bags of trash placed on a street curb.
BOX-FOLDER 155/7 I'll Make Me a World, 1998-12-28
Letter granting copyright for the segment Monitor (broadcast April 12, 1959).
BOX-FOLDER 155/8 “In the Beginning Was the World...” advertisement, 1992
BOX-FOLDER 155/9 Judge Stetcher interview, undated
Interview for Daily News on advertising regulation.
BOX-FOLDER 155/10 “Learning in Progress, Media” contract data, 1994-10-15-1994-11-15
Terms of use contract between Tony Schwartz and Dutchess Community College.
BOX-FOLDER 155/11 Lost & Found Sound materials, 1999-12-06-2001-01-09
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