The Library of Congress >  Researchers >  Search Finding Aids  >  Tony Schwartz collection, 1912-2008
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Series 3. Works and Publications, 1950-2004 (continued)
Writings, 1953-2004, undated (continued)
BOX-FOLDER 164/5 "What Really Matters, Searching for Wisdom in America," circa 1990s
Joke advertisement for a fake book by Schwartz.
BOX-FOLDER 164/6 "What's Water" drafts and research, 1973-1975
BOX-FOLDER 164/7 "When the Unreal Becomes Real" draft and research materials, circa 1973-undated
Series 4. Subject Files, 1912-2005
15.2 linear feet
RPA 01020-01055 (boxes 165-200); RPB 00119 (oversize box 220); RPC 00086-00087 (oversize boxes 226-227); RPD 00040 (oversize box 230); RPU 00021 (box 202), RPU 00024 (box OSU 1)
Arranged in three groupings: General subject files, files on Marshall McLuhan, and files on smoking-related topics.
General subject files, 1912-2005
Consists of published material, correspondence, and other material concerning people, organizations, and topics of interest to Tony Schwartz.
Arranged alphabetically by name of individual, organization, and topic.
BOX-FOLDER 226/7 1976 U.S. senatorial campaign research, circa 1976
BOX-FOLDER 165/1 35 Plus Committee, circa 1980-1995
BOX-FOLDER 165/2 35-64 Marketing, circa 1980-1989
BOX-FOLDER 165/3 ABC coverage of 1982 New York City marathon, 1982
BOX-FOLDER 165/4 Advertising agency executives' attitudes toward radio, circa 1960-2005
BOX-FOLDER 165/5-8 Advertising and marketing, circa 1912-1990
BOX-FOLDER 226/8 Advertising and marketing photocopies, 1978-05
Oversized. Two articles: "Scoring a Perfect Pitch," by Joanne Kelleher, Ad East, May 1978, pages 22-23; and "Two Creative Methods, but Both Sell," Advertising Age, May 29, 1978, page R36.
BOX-FOLDER 165/9 African American topics, circa 1960-2005
BOX-FOLDER 165/10 Aging, circa 1990-1999
BOX-FOLDER 166/1 AIDS, circa 1980-2005
BOX-FOLDER 166/2 Roger Ailes, circa 1985-1995
BOX-FOLDER 166/3 Alcohol, circa 1960-2005
BOX-FOLDER 166/4 Alliance of the Building Community, circa 1990-2005
BOX-FOLDER 166/5 American Council on Science and Health, 1991
BOX-FOLDER 166/6 AMICUS, Inc., circa 1960-2005
BOX-FOLDER 166/7 Animal rights, circa 1960-2005
BOX-FOLDER 166/8 Anthropology, circa 1960-2005
BOX-FOLDER 166/9 Anxiety Disorder Association of America, circa 1990-1999
BOX-FOLDER 166/10 Apartheid, circa 1980-2005
BOX-FOLDER 166/11 Architecture, circa 1960-2005
BOX-FOLDER 226/9 Reprint of article on Soviet architecture, 1942-11
Reprint of "Soviet Architecture Today," by Edward Carter, from The Architectural Review, November 1942, pages 107-114.
BOX-FOLDER 166/12 Art, circa 1960-2005
BOX-FOLDER 166/13 Articles on individuals, circa 1960-2005
BOX-FOLDER 166/14 Articles that mention Tony Schwartz, circa 1950-2005
BOX-FOLDER 167/1 Moses Asch, 1971-2000
BOX-FOLDER 167/2 Astronomy and space, circa 1960-2005
BOX-FOLDER 167/3 Attitudes Towards a New Cassette Product, 1972-11
BOX-FOLDER 167/4 W.H. Auden, circa 1960-2005
BOX-FOLDER 167/5 Audio Engineering Society, 1966-1970
BOX-FOLDER 167/6 Audio recording and preservation, circa 1960-2005
BOX-FOLDER 167/7 Battleground, circa 1960-2005
BOX-FOLDER 167/8 Belafonte House, circa 1960-2005
BOX-FOLDER 167/9 Jack Bemporad, circa 1960-2005
BOX-FOLDER 167/10 Bettman Archive, 1988-1989
BOX-FOLDER 167/11 Joe Biden, circa 1970-1979
BOX-FOLDER 167/12-13 Book reviews, 1980-2000
BOX-FOLDER 167/14 Boys Choir of Harlem, 1988-1988
BOX-FOLDER 167/15 Oscar Brand, 1994
BOX-FOLDER 167/16 Will Burtin, circa 1977-1977
BOX-FOLDER 167/17 Anne Burton, 1986-1986
BOX-FOLDER 167/18 George H. W. Bush, 1980-2005
BOX-FOLDER 167/19 Business Enterprise Trust, circa 1960-2005
BOX-FOLDER 167/20 Business topics, 1990-1999
BOX-FOLDER 167/21 Earl Butz, 1973
BOX-FOLDER 167/22 Campaign Insider, circa 1960-2005
BOX-FOLDER 167/23 Capital Children's Museum, 1988-1988
BOX-FOLDER 168/1 Jean Carlu, circa 1940-2005
BOX-FOLDER 168/2 [Carpenter?] manuscript, circa 1960-2005
BOX-FOLDER 168/3 Edmund Carpenter, circa 1960-2005
BOX-FOLDER 168/4 Jimmy Carter, circa 1975-2005
See also Jimmy Carter 1976 presidential election files and the Gerald Rafshoon subject file .
BOX-FOLDER 168/5 Censorship, circa 1960-2005
BOX-FOLDER 168/6 Center for Media and Values, circa 1960-2005
The Center was later named Center for Media Literacy .
BOX-FOLDER 168/7 Marguerite Chandler oversample, 1990-01
BOX-FOLDER 168/8 Child development, circa 1960-2005
BOX-FOLDER 168/9 City University of New York (CUNY), 1990-11-09
BOX-FOLDER 168/10 Civil liberties organizations, circa 1960-2005
Includes ACLU and National Emergency Civil Liberties Committee materials.
BOX-FOLDER 168/11 Civil rights, circa 1960-2005
BOX-FOLDER 168/12 Bill Clinton, circa 1990-2000
See also files on Clinton's presidential campaign .
BOX-FOLDER 168/13 Clinton Urban Renewal Site, circa 1985-2005
BOX-FOLDER 168/14 Coliseum Apartments, 1983
BOX-FOLDER 168/15 Colleges and universities brochures, circa 1960-2005
BOX-FOLDER 168/16 Columbia Television, 1989-08
Includes CTV proposal by Jack Limpert.
BOX-FOLDER 168/17 Communism, circa 1990-1999
BOX-FOLDER 168/18 Community policing, circa 1960-2005
BOX-FOLDER 168/19 Consumer product safety and consumer protection, circa 1960-2005
BOX-FOLDER 168/20 Contact sheets, circa 1960-2005
BOX-FOLDER 168/21 Copyright, circa 1980-2005
BOX-FOLDER 169/1-4 Crime and law enforcement, 1960-2000
BOX-FOLDER 169/5 Crimestoppers, circa 1960-2005
BOX-FOLDER 169/6 Crown Heights riot, 1991-2000
Includes Schwartz interview with Norman Rosenbaum.
BOX-FOLDER 169/7 Current interests, opened 1989-10-03, 1988-1990
BOX-FOLDER 169/8 Current Interests, opened 1989-12, 1989-12-1990-05
BOX-FOLDER 169/9 Daily News strike, 1993-2000
BOX-FOLDER 227/1 National Center for Telephone Research printout relating to the Daily News, 1978-01
BOX-FOLDER 169/10 "Daisy ad" responses and related material, 1964-2005
BOX-FOLDER 169/11 Sister Camille D'Arienzo, circa 1991-2005
BOX-FOLDER 170/1 David Goldman Agency, circa 1960-2005
BOX-FOLDER 170/2 The Defense Monitor, circa 1960-2005
BOX-FOLDER 170/3 Ed Deming, circa 1960-2005
BOX-FOLDER 170/4 Democratic party, circa 1960-2005
BOX-FOLDER 170/5 David N. Dinkins, circa 1990-2000
BOX-FOLDER 170/6 Disabilities and impairments, circa 1970-2000
BOX-FOLDER 170/7 Dole Foundation, circa 1960-2005
BOX-FOLDER 170/8-9 Drug awareness and abuse, circa 1980-2000
BOX-FOLDER 170/10 Drunk driving, circa 1985-1990
BOX-FOLDER 170/11 Charles Eames, 1977-1977
BOX-FOLDER 170/12 Economy, circa 1960-2005
BOX-FOLDER 170/13 Thomas Edison, circa 1960-2005
BOX-FOLDER 170/14 Edna McConnell Clark Foundation, circa 1960-2005
BOX 170-171 Education and learning, circa 1960-2005
BOX 170 (1 folder)
BOX 171 (1 folder)
BOX-FOLDER 171/2 Ronnie Eldridge, circa 1980-1999
BOX-FOLDER 171/3 Emerson College, 1983-2000
BOX-FOLDER 171/4 Employment topics, circa 1960-2005
BOX-FOLDER 171/5 Energy politics and issues, 1979
BOX-FOLDER 171/6 Morris Engel, circa 1990-1999
BOX-FOLDER 171/7 Entertainment, circa 1960-2005
BOX-FOLDER 171/8 Environmental awareness and activism, circa 1960-2000
BOX-FOLDER 171/9 Eve Epstein, 1998-2000
BOX-FOLDER 171/10 John Henry Faulk, 1985-1995
BOX-FOLDER 171/11 Federal Communications Commission, circa 1960-2000
BOX-FOLDER 171/12 Federal Elections Commission, circa 1960-2005
BOX-FOLDER 171/13 Federal Trade Commission, circa 1960-2005
BOX-FOLDER 171/14 Field Museum of Natural History, circa 1980-2005
BOX-FOLDER 171/15 Film strips, 1963-2000
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