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Raymond Loewy papers, 1929-1988

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Project File, 1934-1988 (continued)
International test, 1971-1972, undated See also Oversize
(2 folders)
National test
Chilean export, 1971, undated See also Oversize
Miscellany, 1971-1972, undated
(2 folders)
Tests
Nos. 1-2, 1971, undated
(2 folders)
BOX 146 No. 3, 1971, undated See also Oversize
No. 4
Miscellany, 1971-1972, undated
Presentation boards, undated
Tabulation sheets, undated
Nos. 5-6, 1971-1972, undated
(2 folders)
Preliminary tests, 1971, undated
Service station test
Correspondence and memoranda, 1971-1972, undated
Miscellany, 1971-1972, undated See also Oversize
Photographs, circa 1971
Summary of In-Station Interviewing..., 1972
Test schedules, 1970-1971, undated
BOX 147 Federal Highway Administration, Establishment of a Road Side Rest Area Water Supply..., 1967-1971
Federal Reserve System, Office Space Analysis, 1965-1966
Federated Department Stores, leisure market studies, 1965-1967
Foley Brothers, Merchandise Planning, undated
Formica Corp.
Consumer Attitudes Concerning Formica Wall Tile, 1959
Formica 'Celestial' Pattern Test, 1961
Trends and Opportunities for Formica in the Decorative Laminate Market, 1964-1965
(2 folders)
Fostoria Glass Co., Merchandising and Sales Analysis Report, 1956
BOX 148 General Concentrate Corp., Distribution and Marketing Recommendations, 1962
General Electric Co., Domestic Cooking Device Concepts for 1960, 1956
Gimble Brothers
New York, N.Y., Analysis and Master Plan, 1948
Pittsburgh, Pa., circa 1953
Gordon Baking Co., Consumer Survey of Bread Wrapper Recognition Characteristics, 1954
Gorton Corp., 1972
Grant Pulley and Hardware Co., Market and Pre-Design Analysis, 1953
Graphic Arts Marketing Information Service, Packaging in the Seventies, 1970
Great Atlantic and Pacific Tea Co., A & P brand mark study, 1969-1971, undated
H. J. Heinz Co., 1971, undated
Hallmark Cards
The Hallmark Model Store, 1962
(2 folders)
First Presentation, Pilot Phase, 1961
BOX 149 Hilton Hotels Corp., Marketing New Hilton Products, 1960
Ideax Corp., Report of a Dealer and Consumer Product Study, 1957
Intercontinental Hotels Corp., Hotel Nacional, Havana, Cuba, study, 1958
Internal Revenue Service, A Plan of Integrated Visual Identification and Design Standards, 1964
International Harvester Co.
Program for Prototype General Line Branches, 1948
Program for Prototype Motor Truck Branches, 1948
J. A. Kirven Co., profit planning report, 1948
J. W. Robinson Co.
Profit Planning Analysis, 1951
Study of Sales Audit Functions, 1951
Johns-Manville Corp., The Housing Market and Building Materials, 1964
Kimberly-Clark Corp., Women's Use of Facial Tissues, 1963
Koehler Manufacturing Corp., Koehler Consumer Reaction, New Product Ideas, 1966
Leeming-Pacquin Co., Consumer Acceptance of Hand 'n Glove, 1965
Libby-Owens-Ford Co., Surface Decorations Preferred by American Housewives, 1963
BOX 150 Lionel Corp.
Concept for a Recreational Retail Complex, 1972
Correspondence and memoranda, 1971-1973, undated
Pilot study, 1972
Research data, 1967-1973, undated
Lister and Butler, Inc., Sales/Marketing Function, undated
Magnavox Co., A First Look at Growth Potential for Marine Navigation Electronic Devices Used in Pleasure Boats, 1960
Mandel Brothers, Profit Planning Analysis, 1952
Manufacturers Hanover Trust Co., Design Criteria, Manufacturers Hanover Trust Co. ATM Project, circa 1979
Maritime Administration, Proposed Research-Design Program, 1961
BOX 151 Martin-Marietta Corp., Closed ecology facility and mobile home studies, 1969-1970 For additional material see Container 188, Habitability Study, Earth Orbital Space Stations
Matthew Fox Co., Appraisal of Consumers' Interest in Stamp Plans, 1962
May Department Stores Co., Systems Approach for the Share of the Market, circa 1959
McCray Refrigerator Co., 1946
McCurdy and Co., Study of the Geneva, N.Y., Retail Market, 1954
Meier and Frank, 1950
Miller and Rhoads, 1953
Miscellany, 1967-1973, undated
Mogen David Wine Corp., 1970-1971, undated
Monmouth County, N.J., Economic Survey of Monmouth County, circa 1950
Monsanto Co.
Retail Store Fixtures and Components, 1968
Vinyl Siding, 1964
Music Corp. of America, A Name Study, Vols. I-II, 1969
Nabisco
Consumer Research: Two Package Designs for Freezer Pre-Formed Cookies, 1966
BOX 152 Merchandising, Packaging, and Sales Analysis report, Vols. I-III, 1953-1955
(3 folders)
Miscellaneous reports, 1953, 1959-1963
Nabisco Trademark and Brand Name Research Investigation, undated
Package engineering study, 1957-1961, undated
Paper products, 1973, undated
A Survey on Consumers' Reactions to Vital Bread, 1963
National Cash Register Co., 1973
National Convenience Stores, A Name Study for National Convenience Stores, 1974-1975, undated
National Physicians Advisory Board, Opinions Concerning Corporate Activities in Selected Medical Fields, 1959
Neue Warenhaus, A. G., Preliminary Study of Retail Operation, 1969
BOX 153 Northrup Aviation, The Potential Market for Air Curtain Doors, 1961
Olympia Brewing Co.
Correspondence and memoranda, 1973-1974, undated
Miscellany, 1971-1973, undated
The Packaging of Beer, 1973
Omar, Inc., The Special Freezer Plan, 1953
Optical Scanning Corp., 1970-1972, undated
Orchard Paper Co., A Marketing and Design Analysis of Beauty-Matched and Color Festival in the Marketplace, 1963
Pennsylvania Railroad
Proposed Parking Facilities and Passenger Station, undated
Way Station Standards, 1950
Pico-Westwood Market Area Survey, circa 1949
Public Finance Co., Survey Report, 1951
Puerto Rico Industrial Development Co., craft development programs, 1962-1963
Purity Food Stores, Prototype General Merchandise Store, 1961
R. J. Reynolds Tobacco Co.
Color testing, 1971, undated
Semantic Analysis--Vantage as a Product Name, 1970
BOX 154 R. Wallace and Sons Manufacturing Co., Marketing, Design, and Product Presentation Analysis, 1956
Ragland's, 1950
Research projects, lists of, undated
Royal Worcester Porcelain Co., Royal Worcester Consumer Research, 1969
Shell Chemical Co.
The Design Training Program, 1962
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