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Container | Contents | ||||||||||||
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Project File, 1934-1988 (continued) | |||||||||||||
International test, 1971-1972, undated See also Oversize | |||||||||||||
(2 folders) | |||||||||||||
National test | |||||||||||||
Chilean export, 1971, undated See also Oversize | |||||||||||||
Miscellany, 1971-1972, undated | |||||||||||||
(2 folders) | |||||||||||||
Tests | |||||||||||||
Nos. 1-2, 1971, undated | |||||||||||||
(2 folders) | |||||||||||||
BOX 146 | No. 3, 1971, undated See also Oversize | ||||||||||||
No. 4 | |||||||||||||
Miscellany, 1971-1972, undated | |||||||||||||
Presentation boards, undated | |||||||||||||
Tabulation sheets, undated | |||||||||||||
Nos. 5-6, 1971-1972, undated | |||||||||||||
(2 folders) | |||||||||||||
Preliminary tests, 1971, undated | |||||||||||||
Service station test | |||||||||||||
Correspondence and memoranda, 1971-1972, undated | |||||||||||||
Miscellany, 1971-1972, undated See also Oversize | |||||||||||||
Photographs, circa 1971 | |||||||||||||
Summary of In-Station Interviewing..., 1972 | |||||||||||||
Test schedules, 1970-1971, undated | |||||||||||||
BOX 147 | Federal Highway Administration, Establishment of a Road Side Rest Area Water Supply..., 1967-1971 | ||||||||||||
Federal Reserve System, Office Space Analysis, 1965-1966 | |||||||||||||
Federated Department Stores, leisure market studies, 1965-1967 | |||||||||||||
Foley Brothers, Merchandise Planning, undated | |||||||||||||
Formica Corp. | |||||||||||||
Consumer Attitudes Concerning Formica Wall Tile, 1959 | |||||||||||||
Formica 'Celestial' Pattern Test, 1961 | |||||||||||||
Trends and Opportunities for Formica in the Decorative Laminate Market, 1964-1965 | |||||||||||||
(2 folders) | |||||||||||||
Fostoria Glass Co., Merchandising and Sales Analysis Report, 1956 | |||||||||||||
BOX 148 | General Concentrate Corp., Distribution and Marketing Recommendations, 1962 | ||||||||||||
General Electric Co., Domestic Cooking Device Concepts for 1960, 1956 | |||||||||||||
Gimble Brothers | |||||||||||||
New York, N.Y., Analysis and Master Plan, 1948 | |||||||||||||
Pittsburgh, Pa., circa 1953 | |||||||||||||
Gordon Baking Co., Consumer Survey of Bread Wrapper Recognition Characteristics, 1954 | |||||||||||||
Gorton Corp., 1972 | |||||||||||||
Grant Pulley and Hardware Co., Market and Pre-Design Analysis, 1953 | |||||||||||||
Graphic Arts Marketing Information Service, Packaging in the Seventies, 1970 | |||||||||||||
Great Atlantic and Pacific Tea Co., A & P brand mark study, 1969-1971, undated | |||||||||||||
H. J. Heinz Co., 1971, undated | |||||||||||||
Hallmark Cards | |||||||||||||
The Hallmark Model Store, 1962 | |||||||||||||
(2 folders) | |||||||||||||
First Presentation, Pilot Phase, 1961 | |||||||||||||
BOX 149 | Hilton Hotels Corp., Marketing New Hilton Products, 1960 | ||||||||||||
Ideax Corp., Report of a Dealer and Consumer Product Study, 1957 | |||||||||||||
Intercontinental Hotels Corp., Hotel Nacional, Havana, Cuba, study, 1958 | |||||||||||||
Internal Revenue Service, A Plan of Integrated Visual Identification and Design Standards, 1964 | |||||||||||||
International Harvester Co. | |||||||||||||
Program for Prototype General Line Branches, 1948 | |||||||||||||
Program for Prototype Motor Truck Branches, 1948 | |||||||||||||
J. A. Kirven Co., profit planning report, 1948 | |||||||||||||
J. W. Robinson Co. | |||||||||||||
Profit Planning Analysis, 1951 | |||||||||||||
Study of Sales Audit Functions, 1951 | |||||||||||||
Johns-Manville Corp., The Housing Market and Building Materials, 1964 | |||||||||||||
Kimberly-Clark Corp., Women's Use of Facial Tissues, 1963 | |||||||||||||
Koehler Manufacturing Corp., Koehler Consumer Reaction, New Product Ideas, 1966 | |||||||||||||
Leeming-Pacquin Co., Consumer Acceptance of Hand 'n Glove, 1965 | |||||||||||||
Libby-Owens-Ford Co., Surface Decorations Preferred by American Housewives, 1963 | |||||||||||||
BOX 150 | Lionel Corp. | ||||||||||||
Concept for a Recreational Retail Complex, 1972 | |||||||||||||
Correspondence and memoranda, 1971-1973, undated | |||||||||||||
Pilot study, 1972 | |||||||||||||
Research data, 1967-1973, undated | |||||||||||||
Lister and Butler, Inc., Sales/Marketing Function, undated | |||||||||||||
Magnavox Co., A First Look at Growth Potential for Marine Navigation Electronic Devices Used in Pleasure Boats, 1960 | |||||||||||||
Mandel Brothers, Profit Planning Analysis, 1952 | |||||||||||||
Manufacturers Hanover Trust Co., Design Criteria, Manufacturers Hanover Trust Co. ATM Project, circa 1979 | |||||||||||||
Maritime Administration, Proposed Research-Design Program, 1961 | |||||||||||||
BOX 151 | Martin-Marietta Corp., Closed ecology facility and mobile home studies, 1969-1970 For additional material see Container 188, Habitability Study, Earth Orbital Space Stations | ||||||||||||
Matthew Fox Co., Appraisal of Consumers' Interest in Stamp Plans, 1962 | |||||||||||||
May Department Stores Co., Systems Approach for the Share of the Market, circa 1959 | |||||||||||||
McCray Refrigerator Co., 1946 | |||||||||||||
McCurdy and Co., Study of the Geneva, N.Y., Retail Market, 1954 | |||||||||||||
Meier and Frank, 1950 | |||||||||||||
Miller and Rhoads, 1953 | |||||||||||||
Miscellany, 1967-1973, undated | |||||||||||||
Mogen David Wine Corp., 1970-1971, undated | |||||||||||||
Monmouth County, N.J., Economic Survey of Monmouth County, circa 1950 | |||||||||||||
Monsanto Co. | |||||||||||||
Retail Store Fixtures and Components, 1968 | |||||||||||||
Vinyl Siding, 1964 | |||||||||||||
Music Corp. of America, A Name Study, Vols. I-II, 1969 | |||||||||||||
Nabisco | |||||||||||||
Consumer Research: Two Package Designs for Freezer Pre-Formed Cookies, 1966 | |||||||||||||
BOX 152 | Merchandising, Packaging, and Sales Analysis report, Vols. I-III, 1953-1955 | ||||||||||||
(3 folders) | |||||||||||||
Miscellaneous reports, 1953, 1959-1963 | |||||||||||||
Nabisco Trademark and Brand Name Research Investigation, undated | |||||||||||||
Package engineering study, 1957-1961, undated | |||||||||||||
Paper products, 1973, undated | |||||||||||||
A Survey on Consumers' Reactions to Vital Bread, 1963 | |||||||||||||
National Cash Register Co., 1973 | |||||||||||||
National Convenience Stores, A Name Study for National Convenience Stores, 1974-1975, undated | |||||||||||||
National Physicians Advisory Board, Opinions Concerning Corporate Activities in Selected Medical Fields, 1959 | |||||||||||||
Neue Warenhaus, A. G., Preliminary Study of Retail Operation, 1969 | |||||||||||||
BOX 153 | Northrup Aviation, The Potential Market for Air Curtain Doors, 1961 | ||||||||||||
Olympia Brewing Co. | |||||||||||||
Correspondence and memoranda, 1973-1974, undated | |||||||||||||
Miscellany, 1971-1973, undated | |||||||||||||
The Packaging of Beer, 1973 | |||||||||||||
Omar, Inc., The Special Freezer Plan, 1953 | |||||||||||||
Optical Scanning Corp., 1970-1972, undated | |||||||||||||
Orchard Paper Co., A Marketing and Design Analysis of Beauty-Matched and Color Festival in the Marketplace, 1963 | |||||||||||||
Pennsylvania Railroad | |||||||||||||
Proposed Parking Facilities and Passenger Station, undated | |||||||||||||
Way Station Standards, 1950 | |||||||||||||
Pico-Westwood Market Area Survey, circa 1949 | |||||||||||||
Public Finance Co., Survey Report, 1951 | |||||||||||||
Puerto Rico Industrial Development Co., craft development programs, 1962-1963 | |||||||||||||
Purity Food Stores, Prototype General Merchandise Store, 1961 | |||||||||||||
R. J. Reynolds Tobacco Co. | |||||||||||||
Color testing, 1971, undated | |||||||||||||
Semantic Analysis--Vantage as a Product Name, 1970 | |||||||||||||
BOX 154 | R. Wallace and Sons Manufacturing Co., Marketing, Design, and Product Presentation Analysis, 1956 | ||||||||||||
Ragland's, 1950 | |||||||||||||
Research projects, lists of, undated | |||||||||||||
Royal Worcester Porcelain Co., Royal Worcester Consumer Research, 1969 | |||||||||||||
Shell Chemical Co. | |||||||||||||
The Design Training Program, 1962 | |||||||||||||
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